主題一 搶灘中國龐大消費市場 |
| 講題： |
打開中國之門，開創西式連鎖餐廳品牌 |
| Topic: |
Creating a Western Restaurant Brand in Mainland China |
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大家樂集團 (意粉屋) |
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高級業務總經理 (特式餐廳)
劉利芳女士
Ms. Lau Lee Fong, Rosa,
Senior General Manager (Specialty Restaurants),
Cafe de Coral Group |
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| 講題： |
建立旅遊服務品牌，讓中國也有自由行 |
| Topic: |
Establishing a PIY – Plan It Yourself Travel Agent Brand in Mainland China |
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康泰旅行社有限公司 |
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副總經理
陳建鵬先生
Mr Daniel Chan,
Deputy General Manager,
Hong Thai Travel Services Ltd. |
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主題二 晉身中國第一品牌之路 |
| 講題： |
成為中國第一房地產代理之道
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| Topic: |
How does Centaline Become the Largest Property Agency Group in Mainland China |
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中原地產 |
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主席
施永青先生
Mr Shih Wing Ching,
Chairman,
Centaline (Holdings) Company Limited |
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| 講題： |
奪取內地消費者芳心，成為我最愛的品牌之一 |
| Topic: |
Being the Top-of-mind Brand of Mainland China Customers |
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六福珠寶 |
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執行董事兼財務總監
羅添福先生
Mr Paul Law,
Executive Director & Financial Controller,
Luk Fook Holdings (International) Ltd. |
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| 主持： |
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香港理工大學管理及市場學系 |
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亞洲品牌管理中心總監
陸定光博士
Dr Sheriff Luk
Director, Asian Centre for Brand Management, Department of Management & Marketing
Hong Kong Polytechnic University |
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活動
Activity ： |
'Win-on-Branding' Marketing Conference 07
勝在品牌 - 香港企業戰神州 |
日期/時間
Date/Time： |
2007年9月29日 (星期六)
上午9時至下午1時 |
地點
Venue ：
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九龍灣香港國際展貿中心演講廳
Auditorium, 3/F, Hong Kong International Trade and Exhibition Centre |
費用
Fees：
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香港市務學會會員 |
非會員 |
全年活動折扣證持有人
Annual discount pass holder* |
會員特惠
Special price for members |
企業會員僱員
Staff of Corporate Members |
公司會員僱員
Staff of Company Members |
同一公司
三位
非會員參加 3 non-member from the same company |
每位
Per head |
@$220 |
@$260 |
@$285 |
@$320 |
@$340 |
@$380 |
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**2007年僅開一場，萬勿錯過！
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如欲收到本會經電郵發出之活動資訊，請按此紅掣輸入 閣下的電郵地址。
If you want to receive our latest activities information via email, please click here to enter your email address |
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| ++如欲申請成為香港市務學會會員，享有各類會員優惠，請致電3106 8252聯絡本會市務主任周小姐。 Apply for HKIM members now to enjoy all the members' benefit. Call Membership Officer Ms Natalie Chau at 3106-8252 |
*全年活動折扣優惠證有效期為12個月，只適用於本會會員申請。歡迎立即致電3106 8252向本會市務主任周小姐申請。Annual Activities Discount Pass valid for 12 months and only available to HKIM members. Please apply now. Contact our Membership Officer Ms Natalie Chau at 3106-8252. |
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名額
Quota： |
700 |
語言
Language： |
粵語 |
截止日期
Enrolment Deadline： |
先到先得，額滿即止
First-come, first-served |
CPD Hours： |
** CPD 4 Hours** |
報名
To enroll： |
有意報名者，可選擇網上登記或傳真報名表格至2881 6057
Please enroll either by online registration or to fax in your enrolment form to fax no. 2881 6057. |
Download Enrolment Form |
查詢
Enquiries： |
本會市務主任陳先生 HKIM Marketing Officer Mr Ben Chan
T: 2104 2280 F:2881 6057 |
付款方式
Payment methods： |
- 現金 Cash :
親臨香港市務學會繳付(地址: 香港灣仔柯布連道5號耀基商業大廈11樓)。 Pay in-person at HKIM office. (HKIM address: 11/F Iuki Tower, 5 O'Brien Road, Wanchai, Hong Kong)
- 轉賬 Transfer :
請將金額存入香港市務學會香港匯豐銀行戶口172-3-019178「香港市務學會」並將收據及本表格傳真至2881-6057。請於出席活動時攜帶銀行收據副本。 Deposit the required amount to HKIM HSBC account 172-3-019178 "Hong Kong Institute of Marketing Ltd." and fax the receipt together with this reply slip to HKIM office at 2881-6057. Please bring along a copy of the bank confirmation to the event for inspection.
- 劃線支票 Cross Cheque:
請於支票抬頭填寫Hong Kong Institute of Marketing Ltd.，並於支票背面寫上參加者姓名及活動名稱，寄回香港市務學會(地址: 香港灣仔柯布連道5號耀基商業大廈11樓. ) Please prepare the cheque payable to "Hong Kong Institute of Marketing Ltd.", with the name of participant(s) and the name of event written on the back of the cheque. Please mail the cheque to HKIM (HKIM address: 11/F Iuki Tower, 5 O'Brien Road, Wanchai, Hong Kong)
- 信用咭 Credit Card :
因網上保安理由，請下載報名表並填上信用卡資料，然後傳真至2881-6057。For security reasons, please download the enrolment form and fill in the credit card information. Then please fax to us at 2881-6057.
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備註
Remarks： |
參加者將於報名後三天內收到電話通知，而最後確認信及詳情將於活動三天前以電郵形式發出。請於收到電話通知後繳交有關費用。
Participants will receive phone call within 3 days upon enrolment, and the final confirmation letter and details will be sent via email 3 days prior to the activity. Participants are obliged to settle activity payment after receiving phone call. |
Hong Kong Institute of Marketing 香港市務學會
11/F Iuki Tower, 5 O'Brien Road, Wanchai, Hong Kong. 香港灣仔柯布連道5號耀基商業大廈11樓
Tel:2881-6682 Fax:2881-6057 |
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